I've always jokingly imagined running one day my own sushi restaurant and buffet. Hence, when a project arose to design an advertisement and create a logo for a business that I would start up on my own if I could, I jumped in the opportunity to open up my so called dream sushi restaurant and buffet named, "Sunny Sushi".
Brainstorming by Design
I brainstormed by designing ten different logos and advertisement posters for the sushi restaurant and buffet. To narrow my options down I then selected the two that I liked the best, out of the ten that I initially began with .
THE CUT FROM 10
The most challenging part was choosing the one logo and poster design among my top two for advertising my start-up business. Thus, I turned to my professor and several of my classmates who gave me their opinions on which ones they prefered and why.
Reflecting on all of their opinions and my opinion, I was able to choose a final sushi poster and logo (see below).
WHAT DID I LEARN?
Aside from learning the amount of hard work that can go into creating a logo and poster advertisement when starting a business, I most definitely took away some Adobe Photoshop and Illustrator skills. Throughout the creation of logos and posters, I was able to experiment with and learn many of the tools and techniques in both of the programs.